Wine (#722F37) embodies sophisticated elegance with its deep, rich blend of red and purple undertones. This luxurious color evokes the opulence of fine wine cellars and premium fashion, making it a favorite among high-end brands seeking to convey mystery, depth, and refinement.

With RGB values of 114, 47, 55, wine creates striking visual impact while maintaining an air of understated luxury. Its warm, deep hue naturally pairs beautifully with gold, cream, and emerald, creating sophisticated palettes perfect for premium branding and interior design.

In design psychology, wine represents ambition, wealth, and power—similar to its cousin burgundy but with more mysterious blue undertones. This makes it ideal for luxury fashion, beauty brands, and upscale hospitality. The color works exceptionally well against neutral backgrounds, where its richness can truly shine without overwhelming the design.

For digital applications, wine offers excellent versatility—dark enough to serve as an elegant background yet vibrant enough for accent elements. Consider pairing it with champagne for timeless elegance or sage for a more contemporary, nature-inspired aesthetic.