Poppy (#E35335) is a vibrant red-orange hue that sits perfectly between red and orange on the color wheel, delivering both warmth and energy in equal measure. Named after the iconic flower, this bold color captures attention instantly and brings vitality to any design.

Psychologically, poppy evokes feelings of enthusiasm, passion, and excitement while stimulating creativity and action. Its warm undertones make it ideal for brands wanting to convey energy and dynamism. Unlike pure red, poppy feels slightly more approachable due to its orange influence, making it perfect for drawing attention without overwhelming viewers.

Poppy pairs beautifully with neutral tones like cream and sage for sophisticated palettes, or with teal for striking contrast. Similar vibrant companions include vermilion and coral. However, avoid pairing with neon pink or neon green, as these combinations can feel jarring.

In design applications, use poppy sparingly as an accent color to create focal points and highlight important elements. Its natural association with remembrance and vitality makes it particularly effective for campaigns emphasizing heritage, energy, or celebration.